What makes GrowthCharter’s TikTok ads different?

We engineer full-funnel TikTok systems designed to convert — fast. Our ads combine creator content, cultural trends, and data-driven performance to drive real business outcomes.

How many conversions do your campaigns deliver?

On average, our clients see 5,571+ monthly conversions, powered by aggressive testing, optimized creatives, and audience targeting.

What’s your typical cost per qualified lead?

Our campaigns deliver leads at an average cost of R25.84 — one of the lowest in the market for high-quality conversions.

How much reach have you generated on TikTok?

Our TikTok campaigns have generated over 53.2 million views to date — designed for impact, not just impressions.

How do your TikTok campaigns work?

We use a 3-step system: Test Like a Beast, Optimize Like Crazy, and Scale Like a Savage — building from data, not assumptions.

How do you make TikTok content that converts?

We combine high-converting storytelling with platform-native visuals and proven calls-to-action to turn attention into action.

Why is staying on-trend important on TikTok?

TikTok evolves daily. We stay culturally fluent by working with real creators, using timely trends, and keeping your content relevant.

How fast can GrowthCharter launch my TikTok campaign?

We launch most TikTok ad campaigns within 7 days — from strategy to execution.

Do I need an existing TikTok account to run ads?

No. We can run campaigns using Spark Ads via creators or through dark posts — with or without an active brand account.

What is a Spark Ad and why does it matter?

Spark Ads run through creator accounts and look native to TikTok users. They’re proven to drive better engagement and conversions.

Can GrowthCharter create TikTok content for us?

Yes — we handle full creative production including scripting, casting, filming, and editing based on what’s proven to convert.

How do you measure success on TikTok?

We track performance across cost per lead, CTR, conversion rate, and ROI — not just views or engagement.

How much should I budget for TikTok ads?

We recommend starting with a media spend of R15,000–R50,000/month depending on your goals and industry.

How long before I see results?

You’ll see initial performance signals within the first 7–14 days, with optimized growth in 30 days or less.

Do you only do TikTok?

While TikTok is our specialty, we also build and manage high-performing campaigns on Pinterest, Snapchat, Spotify, and Google.

Is TikTok still worth investing in for 2025?

Absolutely. TikTok continues to lead in engagement, purchase intent, and discoverability — especially with Gen Z and millennial audiences.

How do I choose the best TikTok agency in South Africa?

Choose an agency with proven TikTok-campaign results in South Africa, creator relationships, transparent pricing and full-funnel performance focus. We at GrowthCharter provide all of those.

What budget do brands in South Africa start with for TikTok ads?

A common starting media budget in South Africa is around R15 000 to R50 000/month depending on industry and campaign goals. We’ll align the spend that fits your market and targets.

How long does it take to see TikTok ad results in South Africa?

You typically see performance signals within 7-14 days. You’ll see optimised growth within 30 days or less while we refine hooks, creatives and targeting.

Can small South African brands succeed with TikTok ads?

Yes. With smart targeting, creator content and data-driven optimisation, even smaller brands in South Africa can achieve meaningful TikTok ad results with the right agency support.

What are Spark Ads and should South African brands use them?

Spark Ads are paid ads that promote creator posts so they appear native to users. South African brands should use them when they want higher trust, engagement and conversions via creator content.

Why is TikTok SEO important for South African brands?

TikTok SEO helps your brand surface when users search within TikTok (or for TikTok videos) in South Africa. Optimising captions, hashtags and localisation increases your discoverability and performance.

What performance metrics matter most for TikTok campaigns?

Beyond views or likes, the most important metrics are cost per lead (CPL), conversion rate, return on ad spend (ROAS) and business outcome – not just reach.

Can we integrate TikTok ads with e-commerce in South Africa?

Yes. TikTok Shop and live shopping features are available in South Africa and can be integrated into full-funnel campaigns from awareness through to purchase.

What is the difference between TikTok organic content and TikTok paid ads?

Organic content builds brand, community and trust, while paid ads are optimised for conversion, reach and lead generation. A strong agency combines both for best results.

How do we measure the success of a TikTok agency partnership?

Measure factors like quality of leads delivered, number of conversions, cost per acquisition, and how fast we optimise content – not just surface metrics like follower growth.

Why choose a TikTok-first agency?

TikTok isn't just another channel — it requires a unique mix of creative, culture, and conversion strategy. We're built specifically for that.

The TikTok Agency South Africa Trusts to Turn Scrolls into Sales

We’re GrowthCharter – the TikTok agency South Africa calls when it’s time to dominate. We mix creator energy with conversion science, building ads that don’t just trend, they print ROl.

Performance is our creative language.

Why GrowthCharter?

We test, optimize, and scale with precision. Our data-driven TikTok advertising turns creativity into conversions delivering real results and measurable growth.

7 Days

Launch campaigns in under 7 days

Avg CPC

Average CPC as low as R1.69 on Spark Ads

7 Days

Launch campaigns in under 7 days

Avg CPC

Average CPC as low as R1.69 on Spark Ads

3.6B+

Over 3.6 billion TikTok views (and counting)

CTR 2.7%

Consistent 2.7% CTR, top 10% in South Africa

Our Proven 3-Step Growth Engine

Bold Moves. Big Wins. Massive Scale.

Test Like a Beast

Rapid launch, multiple creative angles, find your viral trigger.

Optimize Like Crazy

Fine-tune hooks, edits, captions, and CTAs to boost engagement.

Scale Like a Savage

Double down on winners and push your campaigns into new heights.

Who We’ve Helped Grow

From fintech and fitness to renewable energy and education, trusted brands have scaled faster with GrowthCharter’s TikTok growth marketing strategies driving real leads, sales, and lasting results.

You're in good company

What are clients saying

GrowthCharter-made-me-rethink-the-potential-of-TikTok.-I-am-very-impressed-with-the-results-and-the-commitment-by-GrowthCharter-team-to-grow-our-business.png

TikTok first then:

Curious? We have your answers!

How quickly can you get my TikTok ads up and running?

Your campaign can go live in 14 days – fully set up, ready to launch.

What results should I expect from working with you?

Our clients have achieved CPCs as low as R1.69, CTRs in the top 10% nationally, and thousands of quality conversions.

Do you take care of creating the content too?

We’ve got you covered when needed – from scripting and strategy to full production, including casting and editing. All content is TikTok-first and built to convert.

What types of brands do you usually work with?

We partner with ambitious brands across fintech, fitness, education, and e-commerce – any brand ready to scale.

What makes the GrowthCharter team the right fit for my business?

We blend deep platform knowledge with creative storytelling and performance-driven strategy to deliver campaigns that actually achieve results.

How soon will I start seeing real results?

Most campaigns go live within 14 days – with results rolling in from day one and performance tracked every step of the way.

Ready to Dominate TikTok?

Book your free TikTok Growth Strategy Call today and join the ranks of brands crushing it